Embroidery Invoice Template: Stitch Count Pricing Guide
Embroidery invoice template with stitch count pricing, digitizing fees, garments, caps, names and 3D puff, plus a worked example and a checklist for shops.
Quick answer: An embroidery invoice template bills a customer for embroidered garments or items. It lists the blank items by style and size, an embroidery charge per piece based on stitch count and location, one-time digitizing fees, extras such as 3D puff, names or a small-order fee, sales tax, any deposit paid and the balance due.
Embroidery shops sell durable, premium decoration: logos on polos, caps, jackets and bags. Pricing is driven by stitch count rather than ink colors, and every new design needs digitizing before it can sew. Customers who are used to screen printing quotes often do not understand that. A clear embroidery invoice explains the price, records the design file and thread colors for reorders, and protects you when an expensive customer-supplied jacket is involved. This guide shows how to build one, with a worked example and a checklist.
What is an embroidery invoice?
An embroidery invoice is a bill from an embroidery business or decorator to a customer for embroidered products or embroidery services. It typically covers three types of charge:
- Items: polos, caps, jackets, bags or towels supplied by the shop.
- Embroidery: a per-piece charge for each location, based on stitch count, placement and special techniques.
- Setup: digitizing each design, edits to existing files and sew-out samples.
For small jobs, one invoice at pickup is fine. For larger corporate or team orders, shops usually send a deposit invoice at approval and a final invoice on delivery. Our guide to deposit invoices explains how to bill and credit that first payment.
What should an embroidery invoice include?
| Section | What to include |
|---|---|
| Business details | Name, logo, address, phone, email, sales tax permit number if required |
| Invoice details | Invoice number, job number, issue date, due date, customer PO |
| Customer | Name, company, billing and delivery addresses |
| Design | Design name, stitch count, size, thread colors (thread brand and color numbers), approved sew-out or proof |
| Items | Brand, style number, color, size breakdown, quantity, unit price |
| Embroidery lines | Location (left chest, cap front, full back), stitch count, quantity, rate per piece |
| One-time charges | Digitizing per design and version, edits, sample sew-out |
| Extras | 3D puff, metallic thread, names, patches, small-order fee, rush fee |
| Totals and terms | Subtotal, tax, total, deposit, balance, file ownership and customer-supplied goods policy |
Thread color numbers and stitch counts on the invoice are valuable later: when the customer reorders 18 months from now, you can match the job exactly without guessing.
How is embroidery priced? Stitch count explained
Stitch count is the number of individual stitches the machine sews to create a design. A typical left chest logo might be somewhere around 5,000 to 10,000 stitches, while a full back design can run well over 50,000. More stitches mean more machine time, more thread and more chance of a thread break, so price per piece rises with stitch count.
Common pricing methods:
- Rate per 1,000 stitches with a minimum per piece, often lower for larger quantities.
- Stitch count bands (for example, up to 5,000; 5,001 to 8,000; 8,001 to 12,000) with a price per band and quantity tier.
- Flat per-location price for standard left chest logos, with extra for large designs.
The grid below is illustrative, showing how a shop might price embroidery only (garments excluded). Set your own rates from machine time, labor, thread, backing and overhead.
| Stitch count | 6 to 23 pieces | 24 to 47 pieces | 48 to 143 pieces | 144+ pieces |
|---|---|---|---|---|
| Up to 5,000 | $6.00 | $5.00 | $4.25 | $3.50 |
| 5,001 to 8,000 | $7.75 | $6.75 | $5.75 | $4.75 |
| 8,001 to 12,000 | $9.50 | $8.25 | $7.00 | $6.00 |
| Each extra 1,000 | $0.90 | $0.80 | $0.70 | $0.60 |
Typical extras include 3D puff (raised foam, popular on caps), metallic or specialty threads, appliqué, patches, and a charge per name for personalization. Caps take longer to hoop and sew than flat items, so many shops price them separately.
What does digitizing cost and how do you bill it?
Digitizing is the skilled process of turning artwork into a machine file. A good digitizer chooses fill and satin stitches, underlay, density and pull compensation so the design looks sharp on a particular fabric. A design digitized for a flat polo may need a separate version for a curved cap front or for 3D puff.
Shops typically bill digitizing as a one-time line per design version, sometimes priced by stitch count or complexity. Small text-only designs are inexpensive; detailed logos with fine lettering cost more. Many shops waive or reduce the fee on large orders, or charge a small edit fee to change text on an existing file (for example, a new year on an event logo). State clearly on the quote and invoice whether the customer receives the stitch file, because some shops treat it as their own work product.
Embroidery invoice example with real numbers
A landscaping company orders 24 polos and 24 caps with its logo, plus employee names on the polos. Prices are illustrative, and the example applies a 6% sales tax.
Invoice EMB-2026-0742 | Job: GreenLine Crew Uniforms | Thread: Madeira-style greens 1751 and 1769, white | Sew-out approved October 9, 2026 | Issued: October 23, 2026 | Due: on delivery
| Description | Qty | Unit price | Amount |
|---|---|---|---|
| Digitizing, left chest logo (7,500 stitches, 3.5 in wide) | 1 | $45.00 | $45.00 |
| Digitizing, cap front version with 3D puff | 1 | $55.00 | $55.00 |
| Performance polo, hunter green (S 2, M 8, L 8, XL 6) | 24 | $16.50 | $396.00 |
| Structured cap, khaki, adjustable | 24 | $9.75 | $234.00 |
| Left chest embroidery, 7,500 stitches (24 to 47 tier) | 24 | $6.75 | $162.00 |
| Cap front embroidery, 6,000 stitches with 3D puff | 24 | $7.25 | $174.00 |
| Name personalization, right chest, 1 line (list attached) | 24 | $5.00 | $120.00 |
| Subtotal | $1,186.00 | ||
| Sales tax, 6% | $71.16 | ||
| Total | $1,257.16 | ||
| Less 50% deposit paid October 9, 2026 | -$628.58 | ||
| Balance due on delivery | $628.58 |
On a reorder, the $100 of digitizing drops off, so 24 more polos and caps would cost $1,086.00 before tax. Showing that on the original invoice is a quiet way to encourage repeat business. You can set up the same layout in the free invoice generator and save it for the next order.
Embroidery vs screen printing: how the invoices differ
Customers often ask for quotes in both methods. The table below shows how the two invoices are built, which helps you explain price differences quickly.
| Item | Embroidery invoice | Screen printing invoice |
|---|---|---|
| Setup charge | Digitizing per design version | Screen fee per color per location |
| Main price driver | Stitch count and placement | Ink colors and quantity |
| Number of colors | Usually little effect on price | Each color adds a screen and a pass |
| Small orders | Often economical | Expensive per piece because of screens |
| Typical products | Polos, caps, jackets, bags, towels | T-shirts, hoodies, totes |
| Reorders | Stored stitch file, no digitizing | Screens kept for a limited period |
If a customer wants both, for example printed event tees and embroidered staff polos, put each on its own section of one invoice with a heading, or send two invoices under the same job number so the totals stay easy to read.
How should you invoice customer-supplied garments?
Many embroidery requests come in as a bag of jackets, bags or uniforms the customer already owns. These jobs carry risk: a needle break or puckered fabric on a $150 jacket costs more than the embroidery charge. To protect your shop:
- Count and inspect on intake. Note brand, color, size and any existing marks on a work order the customer signs.
- Use a handling fee. Add a per-piece line, such as "Customer-supplied item handling", to cover the extra care and risk.
- State the risk policy. Many shops limit liability for customer goods to the embroidery charge, or require a test sew-out on a spare item.
- Bill only embroidery, not goods. The invoice should show no garment lines, just embroidery per location and the handling fee.
Use a clear quote or estimate that repeats these terms before you take the items, and keep the same job number on the work order and invoice. A sensible invoice numbering system such as EMB-2026-0742 links them together. Publishing your minimums, digitizing fees and handling charges in a price list also cuts down on back-and-forth.
Is embroidery subject to sales tax?
In most US states with a sales tax, embroidered items sold by the shop are taxable tangible goods. Points to check for your state:
- Whether digitizing and setup charges are taxable when they are part of a taxable sale (often they are).
- Whether embroidery on customer-supplied garments is taxable fabrication labor.
- Whether the customer has a valid resale certificate (for example, a promotional products distributor) or an exemption certificate.
- Which local rate applies: usually the delivery address for shipped orders in destination-based states.
Your state revenue department has the final rules, and the IRS small business and self-employed center covers the federal income tax side of running a shop. This is general information, not tax advice.
How to create an embroidery invoice step by step
- Get the design approved. Record the sew-out or proof approval date, stitch count, size and thread colors.
- List items by size and color, with brand and style numbers.
- Add an embroidery line per location with stitch count, tier and price per piece.
- Add digitizing as a one-time line per design version.
- Add extras: names, 3D puff, specialty thread, patches, small-order or rush fees.
- Apply tax or note the exemption certificate on file.
- Credit any deposit and show the balance with a due date.
- Add terms on customer-supplied goods, file ownership, spelling approvals and pickup time limits.
Common embroidery invoicing mistakes
- Quoting without a stitch count. A logo that looks simple can sew at twice the stitches you guessed. Estimate before quoting.
- Using a flat design on caps. Cap versions often need separate digitizing; bill it.
- Not recording thread colors. Reorders then risk mismatched greens and blues.
- Accepting customer garments without a waiver. One damaged premium jacket can wipe out the job's profit.
- Personalization without approved spellings. Get the name list approved in writing and attach it.
- Ignoring minimums. Set a minimum or a small-order fee so one-off pieces still pay for setup.
Embroidery invoice checklist
- Invoice and job numbers, dates, PO
- Design name, stitch count, size and thread colors
- Items by style, color and size
- Embroidery per location and tier
- Digitizing and edit fees
- Extras and personalization
- Tax or exemption reference
- Deposit and balance due
- Terms for customer goods and file ownership
Many decorators offer both techniques. Our screen printing invoice template covers per-print pricing by colors, and if you also do repairs or hemming on garments, see the alterations and tailoring invoice template.
A good embroidery invoice template makes stitch count pricing understandable, records the details you need for reorders and credits deposits cleanly. Create yours now with our free invoice generator: it is free, needs no sign-up, and builds a PDF in your browser that you can download and send to your customer.
Frequently asked questions
What is a digitizing fee in embroidery?
A digitizing fee covers converting a logo or artwork into a stitch file that an embroidery machine can read. A digitizer sets stitch types, direction, density, underlay and color stops so the design sews cleanly on the fabric. It is usually a one-time charge per design and per version (for example, a flat left chest version and a cap version), and the shop keeps the file for reorders.
How do you calculate embroidery cost by stitch count?
Shops estimate the number of stitches in the design and apply a rate per 1,000 stitches, often with a minimum charge per piece and lower rates for larger quantities. For example, a 7,500-stitch logo at an illustrative $0.90 per 1,000 stitches costs $6.75 per piece to sew. Garments, digitizing and extras are billed on separate lines.
Why does embroidery cost more than screen printing?
Embroidery is slower per piece, because a machine head sews each stitch, and every garment has to be hooped and trimmed by hand. Screen printing has higher setup costs but prints very fast once the press is set. So embroidery often wins on small orders and premium items such as polos and caps, while screen printing usually wins on large t-shirt runs.
Do embroidery shops charge for customer-supplied garments?
Many shops embroider customer-supplied items but add a handling fee and ask the customer to accept the risk of damage, since a ruined jacket may be hard to replace. Some shops refuse delicate or expensive items. If you accept them, count and inspect items on arrival and note their condition on the work order and invoice before any sewing starts.
How long does a digitized file stay with the shop?
Most shops keep stitch files indefinitely or for a stated period, so reorders skip the digitizing fee. Whether the customer owns the file is a matter for your terms. Some shops release the file for an extra fee or include it with the digitizing charge, while others keep it as their work product. Write the policy on the quote so there is no surprise later.
Is embroidery taxable?
Embroidered garments are generally sold as tangible goods, so they are taxable in most states with a sales tax unless the buyer gives a valid resale or exemption certificate. When the customer supplies the garment, some states still tax the embroidery charge as fabrication labor, and digitizing fees may be treated differently again. Itemize these lines and check your state's rules.
What is a minimum order for embroidery?
Many shops set a minimum quantity per design, such as 6 or 12 pieces, or a minimum order value, because each run needs setup and thread changes. Others accept single pieces with a higher per-piece rate or a setup charge. Put your minimum on your price list and quote, and charge a small-order fee as a separate invoice line if the customer orders below it.
How should I bill personalized names on embroidered items?
Personalization is usually charged per piece, priced by the number of characters or lines and the font, because each name requires a separate setup in the machine. Attach the name list to the order, have the customer approve spellings in writing, and bill one line such as 'Name personalization, right chest, 1 line, 24 pieces' with the per-piece rate.
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Guides on invoicing, cash flow and small-business finance from Invoice Creator, operated by Next Software Development Company. Content is reviewed for accuracy against the fields our own invoice generator produces.
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